Hybrid Tea rose

02-063-1
02-063-2

White Swan

Hybrid tea rose

- – Hendrikus Antonie Maria Verschuren

Uniform, bright white shade, free from yellow or pink tones. - hybrid tea rose - mild, restrained scented rose - soft, tea-scented

– Pure, even snow‑white hybrid tea blooms.
– Elegant high‑centred flowers for cutting.
– Reliable remontant flowering all season.
– Upright, medium‑tall shrub for borders.
– Hardy to RHS H7, tolerates good heat.
Special feature: Subtly tea‑scented white rose from 1950s Dutch breeding, ideal for classic cutting gardens.
Long-term garden plan – with local wildlife
White Swan
eleanorROSE® ORIGINAL 2-litre own-root potted rose
19,30 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
4.5 (6650)
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WHITE SWAN – white hybrid tea rose - Verschuren

Softly luminous in every season, ‘White Swan’ brings a sense of balance to compact front gardens and townhouse plots, where its upright, space-saving habit works well even in exposed, breezy sites with frequent rain and wind. Large, high‑centred blooms open from elegant buds into pure white flowers, held singly on long, straight stems that are ideal for cutting and arranging indoors. Planted in good garden soil or a generous 40–50 litre container, this own‑root rose builds a stable framework over many years, regenerating steadily from the base for long-term resilience and reliable flowering. Spring planting is straightforward: set it into moisture-retentive but free‑draining soil, mulch, water in with collected rainwater, then allow the roots to establish before expecting full impact. In the first year it concentrates on roots, in the second on strong new shoots, and by the third season it reaches its true ornamental potential with abundant repeat flushes. Self‑cleaning blooms help keep the plant looking fresh without constant deadheading, while moderate disease resistance and good hardiness simplify ongoing care for busy urban gardeners.


Usage options

Target area Reasoning
Front garden focal point The upright habit and pure white blooms create an immediate focal point beside a front door or bay window, giving a calm, ordered look with just one carefully sited plant that suits the needs of the house-proud homeowner.
Cutting and indoor displays High‑centred, solitary flowers on long stems are classic hybrid tea form, ideal for vases, small arrangements and single-stem displays, rewarding minimal care in the garden with elegant stems for the home flower arranger.
Compact rose border Moderate height and spread allow close planting at 60 cm in narrow beds, creating a low rose border that stays within bounds and fits neatly into family gardens for the space-conscious gardener.
Low-maintenance city planting Good self‑cleaning means many spent blooms drop on their own, reducing the need for frequent deadheading and suiting those who prefer a neat look without constant intervention, ideal for the busy urban resident.
Rainwater-aware front garden The rose performs reliably in typical UK conditions, coping well with exposed, breezy sites where regular rain and wind are part of everyday weather, making it a sound choice for the sustainability-minded planter.
Long-term structure in clay or chalk Own-root plants gradually form a durable framework that reshoots from the base if stems are damaged, offering dependable structure over many years in challenging but improved clay or chalk soils for the long-range planner.
Hedge or linear planting Recommended spacing of 50–60 cm allows simple lines or loose hedges along paths or boundaries, giving rhythm and repetition without high maintenance demands for the informal border designer.
Large containers on terraces In a 40–50 litre pot with peat‑free compost and regular rainwater, ‘White Swan’ provides repeat flowering and a refined look on balconies or patios, remaining manageable in size for the pot-and-patio gardener.

Styling ideas

  • Townhouse Classic – Plant as a single specimen by the front step with clipped box and a simple gravel mulch for clean lines – ideal for design-conscious owners of narrow London terraces.
  • White-on-White – Combine with white lavender and silvery foliage in a brick-edged bed to echo the blooms and brighten small spaces – suited to lovers of calm, monochrome schemes.
  • Romantic Border – Thread ‘White Swan’ through a mixed border with nepeta and sage, letting the pure flowers rise above soft planting – perfect for those seeking gentle cottage-style structure.
  • Cutting Corner – Group three plants at 60 cm spacings near a path with easy access for snipping stems for the house – good for home florists who want reliable vase material.
  • Container Calm – Grow one plant in a 50 litre terracotta pot with low herbs around the base to soften the rim – a smart answer for balcony or courtyard gardeners with limited soil.

Technical cultivar profile
Parameter Data
Name and registration Hybrid tea rose marketed as WHITE SWAN – white hybrid tea rose - Verschuren; registered cultivar name ‘White Swan’; ARS approved exhibition name ‘White Swan’; unregistered in formal registry.
Origin and breeding Bred by Hendrikus Antonie Maria Verschuren, Netherlands, 1951; parentage ‘Kaiserin Augusta Viktoria’ × unknown white seedling; introduced 1952 by Jackson & Perkins Co. after selection by Jac Verschuren-Pechtold BV.
Growth and structural characteristics Upright hybrid tea with moderately dense, mid‑green, slightly glossy foliage; height about 80–105 cm, spread 50–70 cm; moderately thorny stems; forms a tidy, vertical outline suitable for compact beds.
Flower morphology Double, high‑centred, pointed buds with 26–39 petals; medium flower size around 1.5–2.75 inches; mainly solitary blooms on long stems; remontant with a second flowering that is also abundant in favourable seasons.
Colour data and phenology Pure white flowers with creamy to ivory buds; RHS 155C outer, 155D inner; colour largely stable with only slight translucence before fading; free of yellow or pink tones; blooms hold their bright snow‑white effect well.
Fragrance and aroma Mild, restrained scent characteristic of hybrid teas, with a soft tea-like character rather than strong perfume; fragrance noticeable at close range but not overpowering, making it suitable near paths and entrances.
Hip characteristics Occasional spherical hips, orange-red, around 10–14 mm in diameter; hips are not produced in large numbers but may appear after good pollination, adding a discreet seasonal accent in late season.
Resistance and winter hardiness Hardy to about −21 to −18 °C (RHS H7, Swedish Zone 3, USDA 6b); moderate resistance to black spot, powdery mildew and rust; heat tolerance good, with no proven drought data, so regular watering is recommended.
Horticultural recommendations Best used as border, specimen or cutting rose at 50–90 cm spacing; own-root form suits long-term planting; prefers fertile, well-drained soil; maintenance medium, with occasional pest and disease checks and seasonal pruning.

WHITE SWAN offers pure white, self-cleaning blooms on a long-lived, own-root hybrid tea that builds lasting structure with minimal fuss; a considerate choice for those planning a calm, enduring garden focus.

Detailed product attributes

Product Identification Data

Product Name: WHITE SWAN – white hybrid tea rose - Verschuren
Product Type: eleanorROSE® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:30.05.2025
Item Number: [72] 02-063 (14.02.2026) eleanorrose.co.uk

Name and Registration

Meaning of Cultivar Name: The name "Fehér Hattyú" refers to the pure white colour of the flowers.
Original Trade Name: White Swan
Current Trade Name: White Swan Hybrid tea rose White Swan
Rose Group: Hybrid Tea
Commercial Type: hybrid tea rose
Commercial Group: Hybrid tea rose
Exhibition Category: cut flower; exhibition tea hybrid
Collection: Hybrid tea rose

Origin and Breeding

Initial Distributor: Jackson & Perkins Co. (USA)
Registration Year: unregistered variety
Breeder: Hendrikus Antonie Maria Verschuren
Breeding Company / Institution: Jac Verschuren-Pechtold BV (Netherlands)
Breeding Year: Netherlands, 1951
Parentage: ‘Kaiserin Augusta Viktoria’ × unknown white seedling

Growth and Structural Characteristics

Height: 2.6-3.4ft (80-105 cm)
Spread: 1.6-2.3ft (50-70 cm)
Growth Habit: upright
Foliage: The variety has moderately dense foliage. The leaves have a slightly glossy surface and a mid‑green hue.
Prickliness: moderately thorny
Self-Cleaning Description: Most of the spent blooms drop off naturally.
Self-Cleaning Intensity: Self-cleaning: good

Flower Morphology

Petal Count: 26-39
Flower Fullness: double-flowered
Flower Shape: high-centred, pointed bud (cut rose type)
Flower Size: M (1,5-2,75 in)
Inflorescence Type: solitary
Colour Code: ARS code: W RHS code: 155C (outer), 155D (inner)
Repeat Flowering: It is remontant; the second flowering is also abundant.

Colour Data and Phenology

Colour: white
Flower Colour Description: Uniform, bright white shade, free from yellow or pink tones.
Closed Bud: Ivory-white surface with a subtle greenish tinge at the base of the bud.
Newly Opened Flower: Creamy white inner and outer petals, with a subtle milky-white lightening towards the edges.
Full Bloom: Pure snow-white, uniformly white on the undersides of the petals as well.
Before Fading: The white petals become slightly translucent, fading to a whitish colour.
Colour Fading Description: The colour is long-lasting and fades only slightly.

Fragrance and Aroma

Fragrance Strength: mild, restrained scented rose
Fragrance Character: soft, tea-scented
Pollinator Attraction: Its strongly double flowers make it poorly attractive to pollinators because the stamens are less accessible.
Pollinator-Friendly Rating: Its double flowers partially conceal the stamens, so it is not explicitly pollinator-friendly.

Hip Characteristics

Hip Shape: spherical
Hip Colour: orange-red
Hip Comment: Occasionally produced, 10–14 mm in diameter, spherical, orange-red rose hip.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: Heat tolerance is good. There are no reliable data on drought tolerance.
Disease Resistance: moderate
  • powdery mildew – moderate
  • black spot – moderate
  • rust – moderate

Horticultural Recommendations

Recommended Planting Distance: for mass planting 60 cm, for hedging 50 cm, as a solitary specimen 90 cm
Planting Density: in square planting 2,8 plants/m², in hexagonal arrangement 3,2 plants/m²
Maintenance Requirement: Maintenance requirement medium; occasionally requires pest and disease control.
Primary Uses: border, cut flower, specimen

Comments

Strengths: Long-term garden plan – with local wildlife
Companion Plants: Physostegia virginiana 'Rosea' - Virginia obedient plant
Verbena bonariensis - tall verbena
Monarda didyma 'Balmy Purple' - bee balm
Comment: -
WHITE SWAN – white hybrid tea rose - Verschuren
Uniform, bright white shade, free from yellow or pink tones. - hybrid tea rose - mild, restrained scented rose - soft, tea-scented
Online rose purchase - white - White Swan - hybrid tea rose - (2.6-3.4ft (80-105 cm))
Inflorescence: solitary Height: 2.6-3.4ft (80-105 cm) Flower shape: high-centred, pointed bud (cut rose type) Winter hardiness: 6b white - Jackson & Perkins Co. (USA) hybrid tea rose - Flower size: M (1,5-2,75 in) Flower size: M (1,5-2,75 in) - Height: 2.6-3.4ft (80-105 cm) Height: 2.6-3.4ft (80-105 cm) - Flower fullness: double-flowered White Swan - Roses in the garden | eleanorROSE® Original - standard Hendrikus Antonie Maria Verschuren

We showcase the external appearance of the roses available for online purchase from our webshop.


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Information

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Let us ask ourselves the question: What would I like to use the rose for?
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Care guide

Our product is a rose grown with pharmaROSA®’s unique cultivation technology!

2-litre, own-root, potted rose.
With a shoot system appropriate to the season.
With a root system that thoroughly permeates the growing medium.
Quality compliant with the requirements of the E.N.A. (European Nurserystock Association).
Supplied in unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-variety rose bush with a unique identifier.

The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.


Crop overview: several varieties and growth stages in a short crop section.
Shoot system: intensive growth of fresh basal shoots on a young plant.
Root system: demonstration of a vigorous root system permeating the growing medium, by removing the pot.
Balance: mature plant with root system and shoots in harmony with each other.

Information about the videos
The video series is not a “seasonal showcase”; it illustrates the essence of pharmaROSA® own-root cultivation in a tangible way: how the plant is built up, what the root system is like and how the shoot system regenerates. The recordings were therefore made at different times and with plants at various stages of development, so mixed foliage levels and differing stages of growth may appear in the videos. They are not a ‘sample’ of the batch dispatched, but a visual explanation of how the technology works. The current condition of the rose available to order — typical for the given period and similar to what you can expect to receive in the parcel — is shown in the upper part of the product page.

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Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.