Flowerbed rose

40-010-1
40-010-2

The Fairy Tale Rose™

Castle®

POUlcas065 – L. Pernille Olesen, Mogens Nyegaard Olesen

Uniform, rich deep-pink shade with crimson tones. - bedding floribunda rose - medium strength, well scented rose - pleasantly sweet character

– XL, cup-shaped blooms in rich deep pink.
– Repeats well with abundant second flowering.
– Compact, bushy habit ideal for beds and pots.
– Glossy, dense foliage with sparse thorns.
– Medium fragrance with pleasantly sweet notes.
Special feature: Very good colour retention, petals fade slowly and beautifully.
Future-proof garden concept – Water-wise
The Fairy Tale Rose™
eleanorROSE® ORIGINAL 2-litre own-root potted rose
22,90 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
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THE FAIRY TALE ROSE™ – deep pink floribunda bedding rose

Step into a fairytale corner of your own front garden with this compact, deep pink floribunda that thrives in typical British conditions, even where rainfall brings heavy showers, blustery days and sticky, moisture-holding soils. Its bushy, upright habit stays neat with minimal intervention, while the glossy, yellow‑green foliage makes a clean backdrop for the large, cup-shaped blooms. Flowers appear in generous flushes from early summer well into autumn, softening from vivid deep pink to a gentle mauve-pink as they age, so your beds and borders are never without colour. This own-root rose is designed for longevity and resilience; if weather, time or pruning are less than perfect, it simply regrows from its own sturdy base and maintains stable ornament year after year. In a typical family garden you can expect strong roots in the first season, fuller top growth and structure in the second, and by the third year a settled, mature display that feels effortlessly established. Even in small London front gardens or balcony planters, a single 40–50 litre container can host a surprisingly generous display with very little ongoing maintenance, leaving you more time to enjoy the balanced, sweet fragrance after summer rain.


Usage options

Target area Reasoning
Front garden flowerbed edging The compact, bushy habit and modest height create a tidy living border that frames paths and driveways without overwhelming narrow spaces, while self-cleaning blooms keep the edge looking groomed for beginners.
Rainwater-friendly urban beds Suited to beds that receive roof run-off or frequent showers, this variety copes with changeable moisture, providing stable colour where other plants may flop, ideal for small city plots using diverted rainwater for urban-owners.
Medium containers (40–50 L) Its upright, evenly branched structure makes it easy to grow in a large tub, where roots have room to develop and the own-root habit supports long-term regeneration with only light seasonal care for busy-gardeners.
Low, flowering hedge Planted at close spacing, the dense foliage and repeat flushes of deep-pink blooms knit into a low hedge that offers season-long structure and colour with just one light trim each year for family-gardens.
Mixed planting with perennials The generous flower size and changing pink tones pair beautifully with airy grasses and soft blues or silvers, giving a layered, romantic effect that remains visually strong from summer into autumn for style-conscious.
Small terraced-house front garden Its modest footprint, neat form and strong visual impact make it ideal where every square metre matters, creating a welcoming focus by the front door without demanding complex pruning from newcomers.
Long-season colour focal point Reliable repeat flowering delivers bright, deep-pink cups followed by softer mauve-pink blooms, ensuring continuous interest across the main garden season with minimal deadheading needed from time-poor.
Low-input, long-lived planting schemes As an own-root rose, it forms a durable base that can recover from occasional weather damage or pruning mistakes, steadily building presence over successive years in sustainable, low-intervention schemes for eco-minded.

Styling ideas

  • Terrace-Romance – Line a short front path with three evenly spaced plants, underplanting with soft Nepeta to echo the mauve tones – ideal for compact London terraces wanting gentle, storybook charm.
  • Grass-Drift – Combine with Stipa tenuissima ‘Pony Tails’ so the airy grasses weave through the deep-pink blooms – perfect for contemporary, low-maintenance city beds.
  • Cottage-Edge – Use as a low edging in front of lavender or dwarf sage, letting the structured herbs frame the fuller pink cups – suited to family gardens aiming for a relaxed cottage feel.
  • Evergreen-Frame – Pair with Lonicera nitida ‘Maigrün’ clipped low, allowing the rose flowers to rise above a neat green base – a good choice for homeowners who like order with soft colour.
  • Courtyard-Focus – Plant a single specimen in a 50 L clay pot with trailing thyme at the rim, placing it where post-rain fragrance can be enjoyed up close – made for small patios and balconies.

Technical cultivar profile
Characteristic Data
Name and registration Floribunda bed rose from the Castle® collection; registered as POUlcas065 and marketed as THE FAIRY TALE ROSE™ Castle®, a deep-pink bedding floribunda for garden and container use.
Origin and breeding Bred in Denmark in 2018 by L. Pernille Olesen and Mogens Nyegaard Olesen for Poulsen Roser A/S, introduced after 2021 from unknown seedling parentage selected for ornamental bedding value.
Growth and structural characteristics Compact, bushy, upright shrub reaching around 35–50 cm in height and 45–65 cm in spread, with dense, glossy yellow‑green foliage and relatively sparse prickles for easier handling.
Flower morphology Large, double, cup-shaped blooms with roughly 26–39 petals; flowers are mostly solitary on stems and repeat freely, with a particularly abundant second flush in favourable seasons.
Colour data and phenology Rich deep pink with crimson tones (RHS 61C) in bud and newly open flowers, softening to paler mauve-pink as they age; colour retention is rated very good with no noted strong sun bleaching.
Fragrance and aroma Moderately scented variety with a pleasant, sweet character noticeable at close range, giving an enjoyable but not overpowering fragrance suitable for seating areas and small enclosed gardens.
Hip characteristics May form a modest number of very small hips, typically up to 5 mm in diameter; they offer some discreet ornamental interest but are not a major feature of the cultivar.
Resistance and winter hardiness Hardy to approximately −21 to −18 °C (RHS H7, USDA 6b, Swedish Zone 3); disease resistance is moderate, so basic fungal monitoring and timely plant protection may occasionally be required.
Horticultural recommendations Suited to beds, edging, low hedges and larger containers; plant 35–60 cm apart, 6.3–7.2 plants/m² for mass effect, in well-drained soil with regular feeding and light pruning for best repeat bloom.

THE FAIRY TALE ROSE™ offers compact, repeat deep-pink flowering, a neat, easy-care habit and long-lived own-root reliability, making it a thoughtful choice for enduring colour in everyday family gardens.

Detailed product attributes

Product Identification Data

Product Name: THE FAIRY TALE ROSE™ – deep pink floribunda bedding rose - Olesen & Olesen
Product Type: eleanorROSE® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:30.09.2025
Cultivar Quality Rating: premium silver
Item Number: [883] 40-010 (14.02.2026) eleanorrose.co.uk

Name and Registration

Meaning of Cultivar Name: The word "Tündérmese" refers to the magical world of fairy tales.
Original Trade Name: The Fairy Tale Rose™
Current Trade Name: The Fairy Tale Rose™ Castle® POUlcas065
Rose Group: Floribunda
Commercial Type: bedding floribunda rose
Commercial Group: Bed rose
Exhibition Category: bush rose; floribunda exhibition class
Collection: Castle®

Origin and Breeding

Initial Distributor: Poulsen Roser A/S (Denmark)
Introduction Year: after 2021
Breeder: L. Pernille Olesen, Mogens Nyegaard Olesen
Breeding Company / Institution: Poulsen Roser A/S
Breeding Year: Denmark, 2018
Parentage: unknown, unnamed seedling × unnamed pollen-donor seedling

Growth and Structural Characteristics

Height: 1.1-1.6ft (35-50 cm)
Spread: 1.5-2.1ft (45-65 cm)
Growth Habit: bushy, upright
Foliage: The variety has dense foliage. Its leaves have a glossy surface and a yellow‑green shade (RHS 147A).
Prickliness: sparsely thorned
Self-Cleaning Description: The petals of spent flowers fall off cleanly by themselves.
Self-Cleaning Intensity: Self-cleaning: good.

Flower Morphology

Petal Count: 26-39
Flower Fullness: double-flowered
Flower Shape: cup-shaped
Flower Size: XL (3,5 in -)
Inflorescence Type: solitary
Colour Code: ARS code: dp RHS code: 61C (outer), 61C (inner)
Repeat Flowering: Repeats well; its second flowering is also abundant.

Colour Data and Phenology

Colour: deep-pink
Flower Colour Description: Uniform, rich deep-pink shade with crimson tones.
Closed Bud: Dark crimson-pink surface with a slightly glossy coating.
Newly Opened Flower: Vibrant deep pink outer petals, their inner surfaces a shade lighter pink.
Full Bloom: Bright, uniformly deep pink with petals that have delicately wavy edges.
Before Fading: The colour softens to a pale mauve-pink while retaining its pink character.
Colour Fading Description: As the blooms open, the deep pink gradually softens to a paler mauve-pink; there is no data on fading under strong sunlight.

Fragrance and Aroma

Fragrance Strength: medium strength, well scented rose
Fragrance Character: pleasantly sweet character
Pollinator Attraction: Double, open flowers moderately attract bees because the double form can obscure the stamens and reduce pollen accessibility, which limits their attractiveness.
Pollinator-Friendly Rating: It attracts pollinators moderately, so it is primarily ornamental and at best partially pollinator-friendly.

Hip Characteristics

Hip Comment: A moderate quantity of rose hips may form, 0–5 mm in diameter, with ornamental value.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: No data are available on heat–drought tolerance.
Disease Resistance: moderate
  • powdery mildew – moderate
  • black spot – moderate
  • rust – moderate

Horticultural Recommendations

Recommended Planting Distance: for mass planting 40 cm, for hedging 35 cm, as a specimen plant 60 cm
Planting Density: in square planting 6,3 plants/m², in hexagonal arrangement 7,2 plants/m²
Maintenance Requirement: Maintenance requirement medium; occasionally requires plant protection.
Primary Uses: flowerbed, edging, container, urban green space

Comments

Strengths: Future-proof garden concept – Water-wise
Companion Plants: Lonicera nitida ‘Maigrün’ - groundcover honeysuckle Stipa tenuissima 'Pony Tails' - Mexican feather grass Hypericum patulum Hidcote - evergreen St John's wort
Comment: -
THE FAIRY TALE ROSE™ – deep pink floribunda bedding rose - Olesen & Olesen
Uniform, rich deep-pink shade with crimson tones. - bedding floribunda rose - medium strength, well scented rose - pleasantly sweet character
Rose Shopping Online - deep-pink - The Fairy Tale Rose™ - bedding floribunda rose - (1.1-1.6ft (35-50 cm))
Inflorescence: solitary Height: 1.1-1.6ft (35-50 cm) Flower shape: cup-shaped Winter hardiness: 4b deep-pink - Poulsen Roser A/S (Denmark) bedding floribunda rose - Flower size: XL (3,5 in -) Flower size: XL (3,5 in -) - Height: 1.1-1.6ft (35-50 cm) Height: 1.1-1.6ft (35-50 cm) - Flower fullness: double-flowered The Fairy Tale Rose™ - Roses in the garden | eleanorROSE® Original - premium silver L. Pernille Olesen, Mogens Nyegaard Olesen

We showcase the external appearance of the roses available for online purchase from our webshop.


Which product type is right for you?


Information

In what condition do we send the rose from our online webshop?

Let us ask ourselves the question: What would I like to use the rose for?
Flower? - Location? - Screening? - Fragrance? - Height? - Breeder? - Rose hip?

Information on buying roses
Methods of payment - Delivery costs - Delivery - Complaints handling

Care guide

Our product is a rose grown with the unique PharmaRosa® cultivation technology!

2 litre, own-root, potted rose.
With shoots appropriate to the season.
With a root system that thoroughly permeates the growing medium.
Quality in line with the requirements of the E.N.A. (European Nurserystock Association).
In unique packaging designed to prevent damage.
Can be planted during frost-free periods.
True-to-name rose plant with a unique identifier.

The PharmaRosa® own-root potted rose is a fully rooted plant that guarantees reliable establishment for you, so it can be planted at any time of the year during frost-free periods.


Crop: several varieties at several stages of development in a short crop section.
Shoot system: intensive growth of fresh basal shoots on a young plant.
Root system: demonstration of a vigorous root system that permeates the growing medium, with the pot removed.
Balance: mature plant with the development of the root system and the shoots in harmony.

Information about the videos
This video series is not a “seasonal showcase”, but makes the essence of the PharmaRosa® own-root cultivation tangible: how the plant is structured, what the root system looks like and how the shoot system renews itself. The footage was therefore recorded at several different times on plants at various stages of development, so mixed leaf cover and differing levels of development may appear in the videos. This is not a “sample” of the consignment delivered, but an illustration of how the technology works. The current, season-specific condition of the rose you are purchasing (the state in which you can expect to receive it in the parcel) is shown at the top of the product page.

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Product types

Pages for private customers
Garden roses for the family garden, with minimal care  → ORIGINAL®
Premium garden roses – instant impact, a truly showpiece garden  → EXTRA®
Pages for professionals and private customers
Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
For professional partners only
Production – propagation material for garden roses, wholesale  → NEONATAL®

Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.