A delicate pastel pink shade that fades to almost white at the base of the petals. - historic, bourbon rose - strong, long-lasting scented rose - sweetish, tea-like, classic tea-rose character
– XL, very double, romantic rosette blooms.
– Strong, long‑lasting classic tea‑rose fragrance.
– Abundant repeat flowering through the season.
– Proven historic favourite with top awards.
– Excellent disease resistance and hardy to H7.
– Special feature: Pastel pink blooms fade to near‑white, evoking the atmosphere of Empress Joséphine’s Malmaison garden.
Timeless garden experience – Secure delivery
eleanorROSE® ORIGINAL 2-litre own-root potted rose
21,00 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
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SOUVENIR DE LA MALMAISON – pale pink historic Bourbon rose - Béluze
Step through your front gate and you meet a timeless cloud of pale pink blooms: Souvenir de la Malmaison brings historic romance to compact London terraces and small family gardens without demanding expert care. Its strongly scented, tea-like fragrance hangs in the air after showers, making each watering‑can stroll feel like a walk through an old French rose garden. Naturally resistant to common fungal problems, it copes well with cool, damp spells and blustery weather typical of British gardens by the sea and in exposed streets. Planted in good, moisture‑retentive soil or a generous 40–50 litre container, this own‑root shrub knits in steadily, giving you a dependable, low‑maintenance focal feature year after year. The pharmaROSA ORIGINAL 2‑litre plant starts by building strong roots, then expanding flowering shoots, before reaching its full, luxurious display by its third season.
Souvenir de la Malmaison in different opening stages, from soft pink to near-white.
Usage options
Target area
Reasoning
Front‑garden focal shrub
Ideal as a single statement rose by the front door or gate, where its large, porcelain‑pink rosettes and strong fragrance can be fully appreciated without needing complicated pruning or specialist care, suiting the time‑pressed urban beginner
Low‑maintenance family border
Works reliably in mixed borders, forming a medium shrub that flowers in flushes and offers good disease resistance, so you can enjoy a classic historic rose look with minimal spraying or fuss, perfect for the busy family gardener
Large container on patio or balcony
Performs well in a deep 40–50 litre pot with regular watering, bringing heritage charm, repeat flowers and fragrance to paved or gravelled spaces where in‑ground planting is limited, ideal for the space‑conscious balcony owner
Part‑shaded courtyard or side return
Tolerates partial shade, so it can brighten side passages, north‑easterly front gardens or small courtyards, still producing romantic, pale blooms and scent where many modern roses would struggle, reassuring for the cautious first‑time planter
Rain‑aware, sustainable front garden
Suits rainwater‑fed beds and permeable gravel drives, where regular natural moisture and good drainage help it thrive and reduce the need for hose use, especially valuable in wetter, wind‑exposed urban streets near the coast for the eco‑minded city homeowner
Cut‑flower and fragrance corner
The extra‑large, very double rosettes and strong, classic tea‑rose scent make it ideal for cutting a few stems for the house, adding historic character to simple jugs or vases with very little effort for the fragrance‑loving home decorator
Long‑term, own‑root specimen
As an own‑root shrub it ages gracefully, regrowing from its base if damaged, keeping a stable shape and avoiding troublesome suckers, so the original variety endures for decades, appealing to the patient, legacy‑minded garden planner
Soft, romantic planting with perennials
Marries beautifully with lavender, sage or nepeta, its pastel flowers and mid‑green foliage weaving into pollinator‑friendly plantings so you gain both visual richness and visiting bees in one easy scheme, attractive to the style‑aware hobby gardener
Styling ideas
TerraceWelcome – Flank a narrow path with one shrub underplanted with soft nepeta, guiding guests through fragrance towards the front door – ideal for urban homeowners.
HeritageBorder – Combine with lavender and silver foliage perennials for a low‑maintenance, classic border that looks composed from spring to autumn – perfect for busy families.
CurtainedWall – Plant near a warm brick wall and thread a light clematis through its stems for layered, romantic flowering in a compact footprint – suited to terrace gardens.
PatioCentrepiece – Grow in a 50‑litre clay pot with gravel mulch, surrounding it with thyme and sage for scent and pollinator interest on sunny patios – great for balcony and courtyard users.
QuietCorner – Place a single shrub by a bench, paired with shade‑tolerant ivy and honeysuckle, to create a restful, scented retreat – appealing to reflective garden readers.
Technical cultivar profile
Parameter
Data
Name and registration
Bourbon heritage shrub rose, trade name Souvenir de la Malmaison, also listed as a historic rose under Béluze; unregistered cultivar widely known under its American Rose Society exhibition name.
Origin and breeding
Bred in France by Jean Béluze and introduced in 1843, from the cross ‘Madame Desprez’ × ‘Devoniensis’; now an established historic cultivar distributed internationally as a classic Bourbon rose.
Awards and recognition
Inducted into the World Federation of Rose Societies Old Rose Hall of Fame in 1988 and holder of the RHS Award of Garden Merit, granted 1993 and reconfirmed in 2012 for reliable garden performance.
Growth and structural characteristics
Upright shrub typically 110–160 cm tall and 100–150 cm wide, moderately thorny with mid‑green, slightly glossy foliage of medium density; best with light formative pruning to maintain an open, flowering framework.
Flower morphology
Very double, rosette‑shaped blooms with over 40 petals, produced mainly singly on stems; extra‑large flowers that repeat in generous flushes, with the second flowering often particularly abundant in suitable conditions.
Colour data and phenology
Pastel pale pink (ARS LP, RHS 65C–65D) in bud and on opening, fading rapidly in sun to near‑white with a faint creamy tint; porcelain effect at full bloom, especially attractive in cooler or lightly shaded positions.
Fragrance and aroma
Strong, long‑lasting perfume with a sweet, tea‑rose character typical of classic Bourbons; best appreciated near paths, doors or seating where air movement can carry the scent through the garden after light rain.
Hip characteristics
Produces spherical hips in moderate quantity, around 14–22 mm in diameter, colouring orange‑red by autumn; decorative but not usually a primary feature compared with the showy, heavily petalled flowers.
Resistance and winter hardiness
Rated to about −21 to −18 °C (RHS H7, USDA 6b), with good resistance to black spot, powdery mildew and rust; appreciates regular watering in prolonged heat and benefits from well‑drained, fertile soil.
Horticultural recommendations
Suited to beds, borders, specimens, hedging modules and large containers; plant 110–120 cm apart for groups, 200 cm for specimens, in sun or partial shade, with routine deadheading and light pruning for best display.
SOUVENIR DE LA MALMAISON offers romantic, fragrant repeat flowering with good disease resistance, develops into a long‑lived own‑root shrub, and is a thoughtful choice if you favour enduring, low‑effort beauty.
Detailed product attributes
Product Identification Data
Product Name:
SOUVENIR DE LA MALMAISON – pale pink historic Bourbon rose - Béluze
Product Type:
eleanorROSE® ORIGINAL - 2-litre own-root potted rose
Meaning of Cultivar Name:
The name "A Malmaison emléke" refers to Empress Joséphine’s famous rose garden, the Château de Malmaison.
Cultivar Synonym:
Queen of Beauty and Fragrance; Souvenir de Stassart; Bourbon Queen; Flagrance; Souvenir de la Malmaison Bush; Souvenir de la Malmaison Shrub
Competition and Show Awards:
World Federation of Rose Societies – Old Rose Hall of Fame (1988); Royal Horticultural Society Award of Garden Merit (1993; confirmed 2012)
Pollinator Attraction:
Flowers moderately attract pollinators; single or semi-double blooms with exposed stamens increase accessibility and therefore attractiveness, whereas fully double forms with hidden stamens reduce pollinator visitation.
Pollinator-Friendly Rating:
Very double (extra double) flowers, moderately attractive to pollinators, partially pollinator-friendly, variety primarily valued for ornamental merit.
Our product is a rose grown with pharmaROSA®’s unique cultivation technology!
2-litre, own-root, potted rose.
With a shoot system appropriate to the season.
With a root system that thoroughly permeates the growing medium.
Quality compliant with the requirements of the E.N.A. (European Nurserystock Association).
Supplied in unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-variety rose bush with a unique identifier.
The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.
Crop overview: several varieties and growth stages in a short crop section.Shoot system: intensive growth of fresh basal shoots on a young plant.Root system: demonstration of a vigorous root system permeating the growing medium, by removing the pot.Balance: mature plant with root system and shoots in harmony with each other.
Information about the videos
The video series is not a “seasonal showcase”; it illustrates the essence of pharmaROSA® own-root cultivation in a tangible way: how the plant is built up, what the root system is like and how the shoot system regenerates. The recordings were therefore made at different times and with plants at various stages of development, so mixed foliage levels and differing stages of growth may appear in the videos. They are not a ‘sample’ of the batch dispatched, but a visual explanation of how the technology works. The current condition of the rose available to order — typical for the given period and similar to what you can expect to receive in the parcel — is shown in the upper part of the product page.
Pages for private customers Garden roses for the family garden, with minimal care → ORIGINAL® Premium garden roses – instant impact, a truly showpiece garden → EXTRA® Pages for professionals and private customers Roses for public spaces – large areas, sustainable maintenance → NATURAL® Roses for projects – hedge and row planting, fast implementation → RAPID® For professional partners only Production – propagation material for garden roses, wholesale → NEONATAL®
Company details
PharmaRosa Ltd. Company registration number: 01-09-717479 VAT number: 13075314-2-43 Plant health registration no.: HU130721 Bank account (IBAN): HU85117631891388688400000000 BIC (SWIFT): OTPVHUHB Bank name: OTP Bank Nyrt.
