Mid-purple shade with a subtle pinkish tone. - bedding, floribunda, rose - very strong, garden-filling scented rose - fresh, citrusy aroma
– Rich mid-purple blooms with silvery tones.
– Very strong, fresh citrus fragrance.
– Compact, upright habit for beds and containers.
– Reliable repeat flowering with plentiful flushes.
– Good winter hardiness down to –21 °C.
– Special feature: Colour shifts beautifully from deep violet-lilac bud to softly silvered lilac at full bloom.
Thinking about the garden’s future – Nature-focused operation
eleanorROSE® ORIGINAL 2-litre own-root potted rose
21,00 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
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YUMEMURASAKI – purple bedding floribunda rose - Kawai
Step out after rain into a front garden filled with fragrance and gentle movement: YUMEMURASAKI brings a fresh, citrusy, garden-filling scent and waves of purple, cup-shaped blooms from early summer onwards, while coping steadily with damp air and breeze in typical British streets. This compact floribunda is easy to place in a London terrace front, narrow border or large container, where its upright habit and mid-green, slightly glossy foliage give a smart, structured look even between flushes. As an own-root rose it is bred for longevity, quietly building a deeper root system, sturdier shoots and fuller display over three seasons so you can enjoy stable colour without constant replacing. With moderate disease resilience, standard maintenance and no demanding pruning regime, it suits busy gardeners who still want a distinctive, dream-like purple accent at the front of the house.
Yumemurasaki in full bloom, showing its very double purple-lilac flowers.
Yumemurasaki blooms in the late phase, with greyish-lilac petals and a silvery edge.
Usage options
Target area
Reasoning
Narrow London terrace front border
The upright, compact habit and 95–125 cm height make this rose ideal for slim soil strips along paths or railings, giving a vertical veil of purple without overwhelming the space; a calm, scented choice for the busy townhouse gardener
Rainwater‑friendly front garden scheme
Planted into well-prepared soil with improved drainage, YUMEMURASAKI works well where you slow and soak run‑off from downpipes, tolerating breezy, damp conditions while providing reliable colour and scent for the eco‑aware urban homeowner
Feature rose in a 40–50 L container
In a generous, 40–50 litre peat-free pot this floribunda forms a neat, upright shrub with numerous clusters, perfect by the front door or on a balcony where the citrusy perfume can be fully appreciated by the space-conscious balcony gardener
Own‑root long‑term planting in family gardens
Supplied on its own roots, the plant steadily thickens and renews from the base, supporting a long service life with stable shape and colour for households that prefer planting once and enjoying for years as a practical family gardener
Low‑maintenance mixed border with perennials
Moderate disease resistance and simple pruning needs suit borders where you combine it with tough perennials such as lavender, nepeta or sage, reducing overall fuss while still achieving a richly coloured, romantic effect for the relaxed hobby gardener
Season‑spanning repeat‑flowering display
Remontant flowering brings one main flush followed by generous repeats, keeping the border lively over the main season so even those who are away at times can still come home to colour and scent as a time‑pressed commuter gardener
Gradual impact project over 1–3 years
The shrub is supplied young, establishing roots in the first season, building framework and more stems in the second, and reaching its full ornamental presence around year three, which suits patient planners and the forward‑looking new homeowner
Structured, scented focal point planting
The tidy height, cup-shaped, very double blooms and vibrant purple-lilac tones create a strong focal point in small gardens or at path junctions, adding definition and perfume for design-conscious yet practical front‑garden owners
Styling ideas
Dream‑frontage – Line a narrow front border with YUMEMURASAKI and soft grasses, letting the purple cups float above feathery foliage – ideal for design‑curious city dwellers.
Perfumed‑pot – Plant a single shrub in a 50 L clay pot with trailing thyme at the rim for scent at different heights – perfect for balcony and doorstep gardeners.
Purple‑ribbon – Repeat‑plant three shrubs at 65 cm in a row with lavender infill to create a low, fragrant ribbon of colour – suited to low‑maintenance family gardens.
Evening‑border – Pair with silver foliage plants and white nepeta so the lilac‑silver petals glow in dusk light – appealing to late‑home commuters who unwind outdoors.
Rain‑garden – Site alongside a gravelled soakaway with sage and ornamental alliums, using the rose as a scented vertical accent – for sustainability‑minded front‑garden owners.
Technical cultivar profile
Parameter
Data
Name and registration
Floribunda bed rose; registered as ZENfuyumemu, traded as Yumemurasaki. Exhibition floribunda category; own-root eleanorROSE ORIGINAL 2-litre container for garden use.
Origin and breeding
Bred by Takashi Kawai, Japan, for Perennial Co., Ltd. Introduced and registered in 2009, with parentage not publicly specified by the breeder.
Growth and structural characteristics
Upright, medium-height shrub reaching around 95–125 cm, spreading 60–80 cm. Moderately dense, mid-green, slightly glossy foliage and moderate prickliness; forms a tidy, bedding-suitable outline.
Flower morphology
Medium-sized, 1.5–2.75 in, very double, cup-shaped flowers in clusters. More than 40 petals per bloom, with good repeat flowering and a generous second flush in suitable conditions.
Colour data and phenology
Mid-purple with a pinkish tone; buds deep viola-lilac. Petals lighten from dark violet-lilac to greyish-lilac with silvery edges; colour stays richer in cool weather, with excellent overall colour retention.
Fragrance and aroma
Strong, garden-filling scent with a fresh, citrus character. Designed primarily as an ornamental bedding floribunda, but provides notable perfume around paths, doors and seating areas.
Hip characteristics
Occasionally sets small spherical orange-red hips, about 6–9 mm diameter. Hips are sporadic but can add a modest decorative touch in late season when present.
Resistance and winter hardiness
Rated to approximately −21 to −18 °C (USDA 6b, RHS H7, Swedish zone 3). Disease resistance is moderate to powdery mildew, black spot and rust, requiring standard preventive care.
Horticultural recommendations
Suited to borders, specimen and container use. Plant at 55–65 cm spacing, in improved, well-drained soil; medium maintenance, with light pruning and occasional plant-protection as required.
YUMEMURASAKI offers a compact, upright floribunda with strong fragrance, repeat purple flowering and long-lived own-root reliability, making it a thoughtful choice for understated yet enduring front-garden planting.
Detailed product attributes
Product Identification Data
Product Name:
YUMEMURASAKI – purple bedding floribunda rose - Kawai
Product Type:
eleanorROSE® ORIGINAL - 2-litre own-root potted rose
Closed Bud:
Deep viola-lilac with a slight purplish veil along the rim.
Newly Opened Flower:
Clear purple, shading to a pale mauve at the petal bases.
Full Bloom:
Lightening lilac with a delicate silvery tint on the edges of the outer petals.
Before Fading:
Greyish-lilac, with a glaucous bloom at the edges fading towards silver.
Colour Fading Description:
During opening it lightens from a dark violet-lilac to a greyish-lilac shade, with the edges showing a powdery, silvery veil; it is more vivid in cool conditions and lightens slightly in warm weather.
Our product is a rose grown with pharmaROSA®’s unique cultivation technology!
2-litre, own-root, potted rose.
With a shoot system appropriate to the season.
With a root system that thoroughly permeates the growing medium.
Quality compliant with the requirements of the E.N.A. (European Nurserystock Association).
Supplied in unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-variety rose bush with a unique identifier.
The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.
Crop overview: several varieties and growth stages in a short crop section.Shoot system: intensive growth of fresh basal shoots on a young plant.Root system: demonstration of a vigorous root system permeating the growing medium, by removing the pot.Balance: mature plant with root system and shoots in harmony with each other.
Information about the videos
The video series is not a “seasonal showcase”; it illustrates the essence of pharmaROSA® own-root cultivation in a tangible way: how the plant is built up, what the root system is like and how the shoot system regenerates. The recordings were therefore made at different times and with plants at various stages of development, so mixed foliage levels and differing stages of growth may appear in the videos. They are not a ‘sample’ of the batch dispatched, but a visual explanation of how the technology works. The current condition of the rose available to order — typical for the given period and similar to what you can expect to receive in the parcel — is shown in the upper part of the product page.
Pages for private customers Garden roses for the family garden, with minimal care → ORIGINAL® Premium garden roses – instant impact, a truly showpiece garden → EXTRA® Pages for professionals and private customers Roses for public spaces – large areas, sustainable maintenance → NATURAL® Roses for projects – hedge and row planting, fast implementation → RAPID® For professional partners only Production – propagation material for garden roses, wholesale → NEONATAL®
Company details
PharmaRosa Ltd. Company registration number: 01-09-717479 VAT number: 13075314-2-43 Plant health registration no.: HU130721 Bank account (IBAN): HU85117631891388688400000000 BIC (SWIFT): OTPVHUHB Bank name: OTP Bank Nyrt.
