Flowerbed rose

53-021-1
53-021-2

Dioressence®

Grands Parfums

DELdiore – Georges Delbard; André Delbard -Chabert

The flower's base colour is a rich, cool-toned deep purple with a delicate crimson undertone. - floribunda bedding rose - very strong, intense, long-lasting scented rose - classic, rose character

– Striking cool-toned purple, silvery blooms.
– Very strong, classic rose fragrance.
– Bushy, upright habit for elegant beds.
– Reliable repeat flowering all season.
– Good black spot resistance in gardens.
Special feature: Award-winning perfume rose, crowned with a Monza Gold Medal for Fragrance.
Nature-friendly garden design – Harmonious environment
Dioressence®
eleanorROSE® ORIGINAL 2-litre own-root potted rose
23,10 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
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DIORESSENCE® – purple bedding floribunda rose - Delbard & Delbard-Chabert

Step out after summer rain and you are greeted by Dioressence, a richly scented purple floribunda that turns a small London front garden into a calm, perfumed retreat. Its dark, glossy foliage and cool-toned blooms bring a sense of visual balance, even in tight urban spaces where every plant must earn its place while coping well with damp, heavy soils and brisk coastal breezes. Planted in the ground or in a generous 40–50 litre container, this own-root rose is bred for longevity, forming its roots in the first year, building confident shoots in the second and reaching full ornamental impact by the third, all with straightforward care and a reliable, repeat display of clusters perfect for cutting indoors.


Usage options

Target areaReasoning
Small front garden focal point Its bushy, upright habit and 75–95 cm height let you create a clear focal point beside a path or bay window without overwhelming a compact front garden, ideal for busy urban homeowners seeking structure with minimal shaping, for the beginner.
Perfumed path or doorway Clusters of large, double, very strongly scented blooms repeat through summer, so a single plant by a narrow path or doorstep reliably delivers that “post-rain perfume walk” feeling with only light deadheading, suiting fragrance lovers and city-dwellers.
Romantic “girly” bedding scheme The cool deep-purple and silvery-lilac tones pair beautifully with soft pinks, whites and airy grasses, giving a feminine, make-up-bag palette that fits London terraced-house beds where you want glamour without complex maintenance, perfect for style-conscious homeowners.
Long-lived specimen in a large container Grown on its own roots in a 40–50 litre or larger pot, it establishes gradually into a stable, full-sized shrub that can be refreshed by simple top-dressing rather than frequent replacement, ideal for balcony and patio gardeners as a low-maintenance choice.
Rainwater-friendly urban planting Suited to UK conditions where heavy showers are common, this rose copes well with breezy, damp sites when planted in improved, free-draining soil, supporting gardens that slow and use rainfall rather than paving it over, helpful for sustainability-minded gardeners.
Cut-flower corner for the home Long-stemmed clusters and robust, double flowers make it a practical cut rose; planting a small group allows repeated picking through the season while the shrubs continue to flower outdoors, attractive for households who enjoy arranging bouquets.
Mixed border with shrubs and perennials Its moderate height, dark glossy foliage and repeat flowering help knit together mixed plantings, combining well with perennials without dominating them, giving a long season of colour and structure that suits relaxed, family-friendly borders.
Structured low hedge or row Planted 40–50 cm apart, it forms a low, fragrant line to edge drives or separate front and back spaces, with own-root plants regenerating reliably from the base if pruned harder, reassuring for time-pressed owners.

Styling ideas

  • Front-row glamour – Line a narrow front bed with Dioressence and underplant with lavender for scent on both levels – ideal for terrace owners wanting a chic, low-effort welcome.
  • Perfume trio – Combine Dioressence with pale pink shrub roses and white gaura to create a soft, “girly” cloud of movement and fragrance – suited to romantic gardeners who like gentle colour shifts.
  • Evening patio pot – Grow one plant in a 50 litre container with trailing nepeta and thyme to enjoy scent and soft purple tones from a favourite chair – perfect for balcony and courtyard relaxers.
  • Modern purple edge – Pair Dioressence with dark-leaved Penstemon ‘Husker Red’ and blue globe thistle for a contemporary purple-and-steel border – great for urban gardeners favouring bolder, graphic planting.
  • Scented cutting strip – Plant a short row along a sunny fence, interspersed with sage and eryngium, to supply repeat-cut blooms while feeding pollinators nearby – appealing to eco-conscious flower arrangers.

Technical cultivar profile
PropertyData
Name and registration Dioressence® Grands Parfums DELdiore; floribunda bedding rose, floribunda / grandiflora group; registered as DELdiore; ARS exhibition name Dioressence; exhibition tea hybrid and shrub rose uses.
Origin and breeding Bred by Georges and André Delbard-Chabert, Delbard (France); parentage (‘Holstein’ × ‘Bayadère’) × ‘Prélude’; bred, registered and introduced in France in 1984 by Delbard.
Awards and recognition Monza International Rose Competition Gold Medal for Fragrance, 1984; total of seven national and international awards confirming its status as a highly regarded perfumed garden rose.
Growth and structural characteristics Bushy, upright shrub reaching 75–95 cm high and 60–80 cm wide; moderately dense, glossy dark green foliage with moderate prickliness; weak self-cleaning so benefits from occasional deadheading.
Flower morphology Large, cup-shaped, double flowers with 26–39 petals, produced in clusters; remontant habit with abundant second flush; good for bedding and cutting, providing repeated, generous flowering in season.
Colour data and phenology Rich, cool deep purple with crimson undertones; buds dark crimson-purple, opening to lavender-centred blooms; colour lightens in strong sun and deepens in cooler weather, with silvery lilac tones before fading.
Fragrance and aroma Very strong, classic rose fragrance with intense, long-lasting scent; bred within the Grands Parfums collection for perfume quality; particularly effective near seating, entrances and frequently used garden paths.
Hip characteristics Hip set generally low due to very double blooms; occasional ellipsoid hips 10–14 mm across, orange-red when ripe; ornamental effect is secondary to flowers and fragrance, usually not a key design feature.
Resistance and winter hardiness Hardy to approximately -21 to -18 °C (RHS H7; USDA 6b; Swedish zone 3); medium disease resistance overall, with good black spot resistance but average tolerance of mildew and rust; benefits from basic care.
Horticultural recommendations Best in full sun with improved, well-drained soil; moderate watering in dry spells; medium maintenance with occasional plant protection; recommended spacings: 50 cm for mass bedding, 40 cm hedging, 75 cm as specimen.

Dioressence® Grands Parfums DELdiore offers intense fragrance, long-season flowering and stable own-root performance, making it a thoughtful choice if you want lasting impact from a single, easy-going rose.

Detailed product attributes

Product Identification Data

Product Name: DIORESSENCE® – purple bedding floribunda rose - Delbard & Delbard-Chabert
Product Type: eleanorROSE® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:13.04.2025
Cultivar Quality Rating: premium silver
Item Number: [1183] 53-021 (14.02.2026) eleanorrose.co.uk

Name and Registration

Meaning of Cultivar Name: The name pays tribute to Christian Dior's 1979 perfume 'Dioressence'.
Original Trade Name: Dioressence®
Current Trade Name: Dioressence® Grands Parfums DELdiore
Rose Group: Floribunda, Grandiflora
Commercial Type: floribunda bedding rose
Commercial Group: Bed rose
Exhibition Category: cut flower; exhibition tea hybrid; shrub rose
Collection: Grands Parfums

Origin and Breeding

Initial Distributor: Delbard (France)
Breeder: Georges Delbard; André Delbard -Chabert
Breeding Company / Institution: Delbard -Chabert (France)
Breeding Year: France, 1984
Parentage: (‘Holstein’ × ‘Bayadère’) × ‘Prélude’

Awards and Honours

Competition and Show Awards: Monza International Rose Competition – Fragrance Award (Gold Medal for Fragrance) (1984); Total: 7 national and international awards

Growth and Structural Characteristics

Height: 2.5-3.1ft (75-95 cm)
Spread: 2-2.6ft (60-80 cm)
Growth Habit: bushy, upright
Foliage: The variety has moderately dense foliage; its leaves are glossy and dark green.
Prickliness: moderately thorny
Self-Cleaning Description: The majority of faded flowers remain on the plant and require subsequent cleaning.
Self-Cleaning Intensity: Self-cleaning weak

Flower Morphology

Petal Count: 26-39
Flower Fullness: double-flowered
Flower Shape: cup-shaped
Flower Size: L (2,75-3,95 in)
Inflorescence Type: cluster-flowered
Colour Code: ARS code: M RHS code: 75A (outer), 75C (inner)
Repeat Flowering: It is remontant; its second flowering is also abundant.

Colour Data and Phenology

Colour: purple
Flower Colour Description: The flower's base colour is a rich, cool-toned deep purple with a delicate crimson undertone.
Closed Bud: The bud’s outer surface is dark crimson purple; inside it is slightly lighter with a cool lilac hue.
Newly Opened Flower: At opening, the petal edges are vivid crimson‑lilac, with a pale lavender tone dominating the centre.
Full Bloom: When fully open, the inner petal surface shimmers silvery lavender‑lilac, while the outer surface remains deep purplish‑lilac.
Before Fading: Before the bloom fades, the purple colour pales to a greyish‑silvery tone, while the crimson hue becomes slightly brown.
Colour Fading Description: In strong sunlight the colour lightens, while in cool conditions it becomes more intense.

Fragrance and Aroma

Fragrance Strength: very strong, intense, long-lasting scented rose
Fragrance Character: classic, rose character
Pollinator Attraction: Its very double flower form restricts access to the stamens and therefore makes it poorly attractive to pollinators.
Pollinator-Friendly Rating: Its double flowers partially conceal the stamens, so it is not very attractive to pollinators and is primarily an ornamental variety.

Hip Characteristics

Hip Shape: ellipsoid-shaped
Hip Colour: orange-red
Hip Comment: Rose-hip formation is expected to be limited due to the double flowers; occasionally produced hips are ellipsoid, 10–14 mm in diameter and orange-red.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: Tolerates heat, but requires watering during prolonged dry periods.
Disease Resistance: medium
  • powdery mildew – medium
  • black spot – resistant
  • rust – medium

Horticultural Recommendations

Recommended Planting Distance: for mass planting 50 cm, for hedging 40 cm, as a specimen 75 cm
Planting Density: in square planting 4,2 plants/m², in hexagonal arrangement 4,8 plants/m²
Partial Shade Tolerance: Best suited to a sunny position
Maintenance Requirement: Maintenance requirement medium; average disease resistance, requires occasional plant protection.
Primary Uses: flower bed, cut flower, specimen

Comments

Strengths: Nature-friendly garden design – Harmonious environment
Companion Plants: Penstemon digitalis 'Husker Red' - purple‑leaved beardtongue Echinops - blue globe thistle Euonymus japonicus 'Microphyllus' - Japanese spindle
Comment: -
DIORESSENCE® – purple bedding floribunda rose - Delbard & Delbard-Chabert
The flower's base colour is a rich, cool-toned deep purple with a delicate crimson undertone. - floribunda bedding rose - very strong, intense, long-lasting scented rose - classic, rose character
Online rose order - purple - Dioressence® - floribunda bedding rose - (2.5-3.1ft (75-95 cm))
Inflorescence: cluster-flowered Height: 2.5-3.1ft (75-95 cm) Flower shape: cup-shaped Winter hardiness: 5b purple - Delbard (France) floribunda bedding rose - Flower size: L (2,75-3,95 in) Flower size: L (2,75-3,95 in) - Height: 2.5-3.1ft (75-95 cm) Height: 2.5-3.1ft (75-95 cm) - Flower fullness: double-flowered Dioressence® - Roses in the garden | eleanorROSE® Original - premium silver Georges Delbard; André Delbard -Chabert

We showcase the external appearance of the roses available for online purchase from our webshop.


Which product type is right for you?


Information

In what condition do we send the rose from our online webshop?

Let us ask ourselves the question: What would I like to use the rose for?
Flower? - Location? - Screening? - Fragrance? - Height? - Breeder? - Rose hip?

Information on buying roses
Methods of payment - Delivery costs - Delivery - Complaints handling

Care guide

Our product is a rose grown with pharmaROSA®’s unique cultivation technology!

2-litre, own-root, potted rose.
With a shoot system appropriate to the season.
With a root system that thoroughly permeates the growing medium.
Quality compliant with the requirements of the E.N.A. (European Nurserystock Association).
Supplied in unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-variety rose bush with a unique identifier.

The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.


Crop overview: several varieties and growth stages in a short crop section.
Shoot system: intensive growth of fresh basal shoots on a young plant.
Root system: demonstration of a vigorous root system permeating the growing medium, by removing the pot.
Balance: mature plant with root system and shoots in harmony with each other.

Information about the videos
The video series is not a “seasonal showcase”; it illustrates the essence of pharmaROSA® own-root cultivation in a tangible way: how the plant is built up, what the root system is like and how the shoot system regenerates. The recordings were therefore made at different times and with plants at various stages of development, so mixed foliage levels and differing stages of growth may appear in the videos. They are not a ‘sample’ of the batch dispatched, but a visual explanation of how the technology works. The current condition of the rose available to order — typical for the given period and similar to what you can expect to receive in the parcel — is shown in the upper part of the product page.

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Product types

Pages for private customers
Garden roses for the family garden, with minimal care  → ORIGINAL®
Premium garden roses – instant impact, a truly showpiece garden  → EXTRA®
Pages for professionals and private customers
Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
For professional partners only
Production – propagation material for garden roses, wholesale  → NEONATAL®

Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.